Why CO8
You have seen the generic AI output. You have waited on the agency. CO8 exists because both dead ends nearly capped one of the fastest-growing D2C brands on earth — until the trade-off was refused, not accepted.
Three routes to volume
Every growth team eventually tries all three. Only one survives contact with a real ad account at real spend.
Volume, instantly — and the feed can tell in half a second. Off-brand palettes, melted logos, uncanny product shots, and no memory of what your account already proved. The category earned its reputation, and every extra ad just spends it faster.
Quality you can trust — two weeks and three revision rounds later. Briefs, approvals, resizing, invoices. By the time the batch lands, the winner you needed has already fatigued and the account has been starving on three tired creatives.
Your brand is encoded once and enforced at generation time. Angles are mined from your customers' own words. Every cohort is structured for testing and exports in every channel size — then the results feed the next batch, so quality compounds instead of resetting.
The category's reputation is earned
Five specific failure modes — and the mechanism CO8 uses to close each one.
The failure mode
Off-brand colors, fonts, and layouts creep in the moment volume goes up — nobody is enforcing the rules at scale.
Outputs are one-offs. Nothing is comparable, nothing is sized to teach you anything as a batch.
One image, one ratio. Resizing for Meta, TikTok, and Pinterest is still your afternoon, every time.
Every prompt starts from zero. Yesterday's winner teaches the tool nothing about tomorrow's brief.
Quality depends on how well you can prompt a model, not on your brand, your product, or your customers.
How CO8 solves it
Proven at operator scale
Before CO8 was a product, it was the production engine behind some of the fastest-growing consumer brands in the world. The numbers below are theirs — and the playbook is now yours.
5K–20K
static ads shipped per month inside IM8
$200M+
IM8 year-two revenue, fueled by CO8 creative
$1B+
Comfrt 2026 projected revenue — the operator playbook behind CO8
5
channels covered: Meta, Instagram, TikTok, Pinterest, Google Display
The fastest-growing supplements brand in history. Co-founded with David Beckham and wholly owned by Prenetics, IM8 is on track to surpass $200M in revenue in its second year — fueled by thousands of high-performing ads a month, produced with CO8.
One of the fastest-growing DTC brands in the world — bootstrapped with no outside capital and on track to surpass $1B in annual revenue in 2026, up from $16M in year one. Hudson Leogrande built it into the most-sold hoodie globally and the #1 apparel brand on TikTok Shop.
Prenetics' consumer-genomics brand, sister to IM8 under the same operators. Whole-exome sequencing turns a single saliva sample into 500+ personalized health, nutrition, and performance reports at >99.9% analytical accuracy.
"Campaign success depends on volume and variation of ads."
Built by operators
The three people who built CO8 needed it to win first.
At IM8 we were running thousands of ads a month, and the constraint was never spend — it was creative. We couldn't produce enough high-quality work fast enough to feed the machine. CO8 fixed that, and it became one of the biggest reasons we scaled the way we did.
Danny Yeung
Co-Founder, CO8 · Co-Founder & CEO, IM8 · CEO, Prenetics (NASDAQ: PRE)
Hudson has built consumer brands by moving fast, reading the market, and turning emotional connection into repeatable growth. He brings that DTC operator mindset to CO8 — creative should be fast enough to match culture, but disciplined enough to scale.
Hudson Leogrande
Co-Founder, CO8 · Founder & CEO, Comfrt · Founder, PurelyWHITE
Great creative shouldn't require a big agency or a huge team. We saw firsthand what this platform did inside IM8 — keeping it in-house stopped making sense. CO8 puts the ability to make high-performing static ads, at scale, into anyone's hands.
Gary Hui
Chief Executive Officer & Co-Founder, CO8 · Former AI growth strategist, IM8
The questions you're already asking
If a question isn't here, the team answers it directly — no sales call required.
See what your products look like through the engine that scaled IM8.
No demo gate. Transparent pricing. Cancel any time.