Performance marketers
Feed the algorithm. Starve the fatigue.
Test-ready variations on demand — different hooks, claims, and formats — before your CPA starts drifting.
Where performance breaks down
Fatigue always wins the account that stops feeding it.
The algorithm doesn't reward the best ad you ever made. It rewards the account that never runs out of new ones to test.
01
Fatigue is a supply problem
Your winners decay on a schedule. The only durable fix is a steady supply of fresh, diverse creative — refreshed before performance drops, not after.
02
Variation is the test
Ten versions of one ad isn't a test; it's a rounding error. CO8 produces genuinely different arguments — hooks, claims, angles, formats — so every cohort teaches you something.
03
Your queue should never beat your account
Ad accounts learn in days; design queues deliver in weeks. CO8 collapses the gap: brief today, launch a disciplined cohort tomorrow.
Your first week
Your week on CO8.
No onboarding call, no creative-brief template — just what actually happens between signing up and a live batch.
Day 1
Brand and catalog synced
Connect your product catalog and reviews. Brand rules — palettes, logos, tone — are encoded once.
Day 2
Brief a testing cohort
Set the hooks and claims you want tested; CO8 mines the rest from your customers' own language.
Day 3
Cohort renders and ships
10–30 distinct concepts render in every channel size, named for your existing account structure.
Day 5
Read results, refresh
Winners get flagged for scale. Tired creative gets refreshed before it fatigues, not after.
Built at buyer velocity
Inside IM8, CO8 fed live ad accounts thousands of statics a month — enough volume for the algorithm to keep finding new winners while competitors nursed three tired creatives.
Inside a brief
What your account sees before you do.
Products, reviews, and a goal go in. A structured, testable cohort comes out — sized to your cadence, named for your account.
01 · Inputs
Daily Ultimate Essentials
Product · 3 photos · 92 claims allowed
★★★★★
"Replaced five supplements with one scoop."
★★★★★
"Noticed the difference in two weeks."
★★★★★
"Finally something my whole family takes."
02 · Angles mined
- Testimonial "Replaced five with one"
- Comparison vs. the cabinet of bottles
- Ingredient spotlight 92 ingredients, one scoop
- Offer-led First order, 20% off
- Problem / solution Afternoon crash → steady
- Social proof 12,400 five-star reviews
- Mining 128 more reviews…
03 · Cohort
14 / 20 rendered
Questions Performance marketers ask
Straight answers, no demo gate.
If you do not see your question, the team answers in the chat — a real operator, not a bot.
How many variations can I get per brief?
Does it export in the sizes each platform needs?
Can I keep my own naming and testing conventions?
What happens to learnings between batches?
Built for every operator
See how other teams run the loop.
One engine, shaped to how each operator actually works.
Creative leverage, on your side of the table.
Performance marketers: the engine that scaled IM8, now pointed at you.
No demo gate. Transparent pricing. Cancel any time.