How it works

Brief in. Winners out.

Five stations, one production line. You bring the brand and the goal; CO8 runs the angles, the layouts, the formats — and turns every test into a smarter next batch.

The five stations

One line. Five stations.

Each station hands off to the next automatically. Here is exactly what you do, what CO8 does, and what lands in your account at every step.

Why the first cohort is 20 ads

Station 01 · Brief

Raw material goes on the line

Product photos, customer reviews, offers, and campaign goals feed in as structured inputs — the same raw material a senior creative team would ask for, minus the intake meeting.

What you do

Point CO8 at your products, reviews, offers, and a goal.

What CO8 does

Reads the inputs as structured raw material — no brief template, no intake meeting.

What comes out

A working brief: product truth, claims, offer, and goal, ready to mine.

Station 02 · Create

Every angle gets stamped on-brand

Angles are mined from real customer language, then rendered across hooks and layouts. Your brand kit is enforced at generation time, so nothing off-brand is ever produced to reject.

What you do

Nothing — or nudge the angle mix if you have a hypothesis to test.

What CO8 does

Mines angles from customer language, then renders hooks and layouts under brand rules.

What comes out

10–30 distinct, on-brand concepts — a month of creative in an afternoon.

Station 03 · Test

Cohorts ship, performance judges the work

Disciplined batches go live with enough variation for the algorithm to find real winners. No single "hero ad" bet — every cohort teaches you something.

What you do

Review the cohort, approve it, and push live across your channels.

What CO8 does

Exports every ad in every channel size, named for your campaign structure.

What comes out

A disciplined batch running on real spend, built to be judged, not admired.

Station 04 · Learn

Winners and losers both get logged

Proven angles, dead hooks, working formats — every result feeds a living library, so the next batch starts from what your account already proved.

What you do

Nothing extra — your normal read of performance is the input.

What CO8 does

Logs winners, losers, hooks, and claims into a living angle library.

What comes out

A rising floor: the next batch starts from what this one proved.

Station 05 · Scale

Winners multiply, tired ads get refreshed

Proven creative is doubled down, adapted across formats, and refreshed before it fatigues — then the line runs again. That is the whole loop.

What you do

Pick the winners worth compounding.

What CO8 does

Doubles down across formats and refreshes creative before it fatigues.

What comes out

Winners multiplied, tired ads replaced, the loop running again.

The cadence

A week on CO8.

The five stations are not a one-time setup — they are a weekly rhythm. This is what a normal week looks like once the line is running.

Mon

Brief the week

Set the goal, the product or offer in focus, and any angle hypotheses your team wants tested this cycle.

Tue

Launch the cohort

A disciplined batch of on-brand variations renders, exports in every channel size, and goes live.

Thu

Read the results

Enough spend has landed to see real signal — which hooks earned attention, which claims converted.

Fri

Exploit the winners

Double down on what worked and brief it into next week's batch. The floor is a little higher than last week.

Not fully automatic

Where humans stay in the loop.

CO8 removes production drag, not judgment. Three decisions stay yours, every single cycle.

Taste calls

Which hooks feel right for this launch, which imagery earns trust, which tone fits the moment — that read is still a human one.

Approvals

Nothing reaches your ad account without a review pass. CO8 produces the batch; your team decides what ships.

Strategy

What to test next, which product line to focus, how aggressively to scale a winner — the plan is yours. CO8 runs the production behind it.

The infinite creative loop

Winning isn't one perfect ad. It's a system that keeps getting better.

Turned on its side, the 8 becomes infinity. Every cohort you ship teaches the next one — better hooks, sharper claims, stronger formats — so the floor rises with every cycle, not just the ceiling.

01

Create

Disciplined cohorts from real inputs

02

Test

Enough variation for the algorithm to judge

03

Learn

Winners and losers both get logged

04

Improve

The next brief starts from what worked

05

Refresh

Rotate before fatigue, not after

06

Scale

Double down across every format

07

Repeat

Weekly, not quarterly

08

Grow

Compounding creative advantage

Questions operators ask

The mechanics, answered directly.

If you do not see your question, the team answers in the chat — a real operator, not a bot.

What do I actually have to do?
Three things: encode your brand once (products, logos, colors, fonts, offers, reviews), brief your campaign goal, and pick the winners you want to scale. CO8 does the production — the angle mining, the variations, the formats, the sizes. You keep the judgment; the system does the volume.
How long does one cycle take?
From brief to a test-ready batch: an afternoon. Once your brand is encoded, generating a disciplined cohort of on-brand variations takes minutes, not weeks — so your testing cadence is set by your ad account, not your design queue.
Do I need to write prompts?
No. CO8 starts with strategy, not prompts. It mines angles from your real inputs — the language in your customer reviews, your offers, your product claims — and turns them into structured ad concepts. You never stare at a blank prompt box.
What happens to losing ads?
They teach the system. Winners and losers both feed a living library of angles, hooks, and formats — so every batch starts from what your account has already proven, and the floor keeps rising. The loop is the product.
Which platforms does the output run on?
Meta, Instagram, TikTok, Pinterest, and Google Display — every asset exported in the sizes and formats each channel needs, ready to upload and test the same day.

Your next batch is an afternoon away.

The same loop that fed IM8 thousands of ads a month — pointed at your brand.

No demo gate. Transparent pricing. Cancel any time.