CO8
CEO & Co-Founder
IM8
Former AI Growth Strategist
"Great creative shouldn't require a big agency or a huge team. We saw firsthand what this platform did inside IM8 — keeping it in-house stopped making sense. CO8 puts the ability to make high-performing static ads, at scale, into anyone's hands. That's the whole point."
Gary Hui is the CEO and co-founder of CO8. As IM8's AI growth strategist, he led the development of the platform that eventually became CO8 — turning an internal creative engine into a product anyone can use to produce high-performing static ads at scale.
Gary saw firsthand, from inside IM8, what the platform did for creative volume and testing velocity — and that keeping it in-house stopped making sense once its value was clear beyond one brand.
At CO8, Gary leads the company as CEO, focused on putting agency-grade static ad production into the hands of brands, agencies, and creators who are capped by creative volume rather than budget.
The engine behind category-defining brands.
CO8 was forged inside IM8. Now it's open to everyone.